Gathering up-to-date commercial data for the pharmaceutical, life sciences and healthcare markets is perceived as both costly and time consuming. The analytics to generate insights that support business intelligence are often complicated due to the lack of standardization across data sources and within an organization’s internal market definitions. Overly detailed data sets can also confound all but the smartest of analytics. One solution overcomes issues with lack of data standardization, variable market definitions and double counting to help you get on top of the available data: Datacrest.
It combines comprehensive tools with deep expertise.