OTT Industry Insights January 2023

The OTT market, which was riding high on the analysts’ expectations pushed by the pandemic, remained subdued as pandemic restrictions were uplifted. The market is still growing but the growth rates do not match the previously announced expectations. It is anticipated to take another surge with the introduction of 5G services and 4K content, especially in emerging countries such as India.

Swati Beria & Balendu Bhagat, Evalueserve Tweet

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Also, read the 2022 global OTT market trend analysis, which examines major reasons for growth, the current situation, the status of the Indian market, key developments, and market performance.

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Deepesh Bhatnagar
Vice President, Corporate and Investment Banking LoB Posts
Abhinav Kumar Dubey
Associate Vice President, Corporate and Investment Banking LoB Posts
Swati Beria
Manager, Corporate and Investment Banking LoB Posts
Balendu Bhagat
Senior Business Analyst, Corporate and Investment Banking LoB Posts

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