Challenge
The client, a marketing consulting firm advising businesses in the media, marketing, technology, and entertainment industries, faced several key challenges:
- The client faced challenges with knowledge sharing due to the lack of a centralized system, leading to information silos, and hindering efficient knowledge discovery and collaboration
- Employees were spending excessive time searching for information, duplicating efforts, and struggling to access existing knowledge, ultimately impacting productivity and the bottom line
- A clear strategic business goal to reduce the time spent on searching for information by 20%
Our Solution
Evalueserve implemented Publishwise, an AI-powered knowledge management platform, to centralize the client's knowledge assets and make them easily accessible to all employees.
Key features of Publishwise leveraged by the client included:
- AI-powered search, facilitating quick and accurate content discovery
- GenAI digital assistant, enabling users to interact with knowledge assets conversationally and derive insights efficiently
- Customizable refiners, allowing for tailoring the platform to the client's specific business needs
- User analytics, providing valuable insights into usage patterns and platform effectiveness
- Scalability, ensuring the platform could grow with the client's evolving needs.
Evalueserve provided comprehensive knowledge management support, including:
- A proof of concept, demonstrating the value of Publishwise with a pilot program using the client's own content
- Taxonomy and tagging assistance, aiding in creating a client-specific taxonomy for efficient content organization and retrieval
- Training and onboarding, ensuring smooth user adoption through comprehensive training and ongoing support
- Change management guidance, helping the client navigate the organizational changes associated with implementing a new knowledge management strategy
Business Impact
- Increased efficiency, with employees able to find information faster and 20% reduction in time spent searching for content
- Reduced duplication of effort, freeing up employees to focus on more strategic initiatives
- Improved decision-making due to access to readily available knowledge
- Streamlined workflows and smoother collaboration and knowledge sharing across teams
- Positive user response and an enhanced knowledge-sharing culture within the organization
Conclusion
- Publishwise and Evalueserve's knowledge management expertise enabled the client to overcome knowledge-sharing challenges, resulting in increased efficiency, improved decision-making, and a more collaborative work environment.
- The successful implementation has positioned the client as a knowledge-driven organization, well-equipped to navigate the complexities of the rapidly evolving media and marketing landscape.
Key Takeaways
- Evalueserve's Publishwise platform, with its AI-powered features and comprehensive knowledge management support, offers a powerful solution for organizations seeking to optimize their knowledge sharing capabilities
- The successful implementation of Publishwise at the client site demonstrates the platform's ability to drive significant efficiency gains, improve decision-making, and foster a more collaborative work environment
- Evalueserve's expertise in knowledge management ensures that clients receive tailored support throughout the implementation process, maximizing the value of their investment in Publishwise
Talk to One of Our Experts
Get in touch today to find out about how Evalueserve can help you improve your processes, making you better, faster and more efficient.
Overview & Impact
A marketing consulting firm advising businesses in media, marketing, technology, and entertainment implemented a structured knowledge management system to improve efficiency, collaboration, and decision-making.
