Evalueserve
  • About
  • Blog
  • Careers
  • mind+machine™
Contact Us
  • Analytics
      • Analytics Overview
      • Marketing & Digital Analytics
      • Sales Analytics
      • Supply Chain & Operations Analytics
      • Pricing & Revenue Management
      • Customer Insights
      • IP & Innovation Analytics
      • Risk & Compliance Analytics
  • Knowledge Services
      • Marketing, Sales & Strategy
      • Marketing and Sales Enablement
      • Strategy Research Support
      • Procurement
      • Procurement Intelligence
      • Innovation Intelligence & IP Solutions
      • IPR&D Intelligence
      • IPR&D Search
      • IP Prosecution Services
      • (Eco)Toxicology Consulting Service
      • Professional Services
      • Rapid Research Support
      • Knowledge Management & Transformation
      • Market and Strategic Intelligence
      • Design and Production Support
      • Deals, M&A, and Corporate Finance Support
      • Scaling Data Assets
      • Financial Services
      • Risk & Compliance
      • Investment Banking Support
      • Corporate Banking Support
      • Commercial Banking Support
      • Global Markets Research
      • Index & Quant Solutions
      • Investment Management
      • Life Sciences & Healthcare
      • Biopharmaceuticals, Medical Products & Healthcare
      • Datacrest
  • Service Design Consulting
  • Digital Platforms
      • Insightsfirst
      • Researchstream
      • Spreadsmart
      • Insightloupe
      • Usecasehub
      • Datacrest
      • Pitchready
      • Researchscaler
      • Navigator
      • Publishwise
      • AnalyticsApps
      • Compsbuilder
  • Industries
      • Financial Services
      • Corporate & Investment Banking

      • Capital Markets

      • Investment Management

      • Retail & Commercial Banking

      • Risk & Compliance

      • Manufacturing
      • Automotive

      • Consumer Packaged Goods

      • Engineering

      • Energy

      • Chemicals

      • Life Sciences & Healthcare
      • Bio-Pharmaceuticals

      • Medical Products

      • Healthcare

      • Technology Media & Telecommunications
      • Telecommunications & Media

      • Hardware & Software

      • The Internet of Things

      • Professional Services
      • Consultancy

      • Legal

      • Taxation, Auditing & Accountancy

      • Services
      • Retail

      • Freight & Logistics

      • Utilities

      • Non-Profit Organizations

  • Resources
      • Case Studies
      • Blog
      • White Papers
      • Evalueserve in the News
      • Industry Insights
      • COVID-19 Disruption Insights
  • Analytics
      • Analytics Overview
      • Marketing & Digital Analytics
      • Sales Analytics
      • Supply Chain & Operations Analytics
      • Pricing & Revenue Management
      • Customer Insights
      • IP & Innovation Analytics
      • Risk & Compliance Analytics
  • Knowledge Services
      • Marketing, Sales & Strategy
      • Marketing and Sales Enablement
      • Strategy Research Support
      • Procurement
      • Procurement Intelligence
      • Innovation Intelligence & IP Solutions
      • IPR&D Intelligence
      • IPR&D Search
      • IP Prosecution Services
      • (Eco)Toxicology Consulting Service
      • Professional Services
      • Rapid Research Support
      • Knowledge Management & Transformation
      • Market and Strategic Intelligence
      • Design and Production Support
      • Deals, M&A, and Corporate Finance Support
      • Scaling Data Assets
      • Financial Services
      • Risk & Compliance
      • Investment Banking Support
      • Corporate Banking Support
      • Commercial Banking Support
      • Global Markets Research
      • Index & Quant Solutions
      • Investment Management
      • Life Sciences & Healthcare
      • Biopharmaceuticals, Medical Products & Healthcare
      • Datacrest
  • Service Design Consulting
  • Digital Platforms
      • Insightsfirst
      • Researchstream
      • Spreadsmart
      • Insightloupe
      • Usecasehub
      • Datacrest
      • Pitchready
      • Researchscaler
      • Navigator
      • Publishwise
      • AnalyticsApps
      • Compsbuilder
  • Industries
      • Financial Services
      • Corporate & Investment Banking
      • Capital Markets
      • Investment Management
      • Retail & Commercial Banking
      • Risk & Compliance
      • Manufacturing
      • Automotive
      • Consumer Packaged Goods
      • Engineering
      • Energy
      • Chemicals
      • Life Sciences & Healthcare
      • Bio-Pharmaceuticals
      • Medical Products
      • Healthcare
      • Technology Media & Telecommunications
      • Telecommunications & Media
      • Hardware & Software
      • The Internet of Things
      • Professional Services
      • Consultancy
      • Legal
      • Taxation, Auditing & Accountancy
      • Services
      • Retail
      • Freight & Logistics
      • Utilities
      • Non-Profit Organizations
  • Resources
      • Case Studies
      • Blog
      • White Papers
      • Evalueserve in the News
      • Industry Insights
      • COVID-19 Disruption Insights
  • Home > 
  • Evalueserve Blog > 
  • IPR&D Information Adventurers Blog > 
  • R&D and patent alerts
    Part 3: Harnessing the power of patent alerts
IPR&D Information Adventurers Blog

R&D and patent alerts
Part 3: Harnessing the power of patent alerts

Nov 20, 2018 • Ronen Speyer

Last time, we looked at the three key elements that form the genetic makeup of any alert. Together, recall, precision and insights form what we call the Alert Quality Index (AQI). Each are interlinked and essential in the process, but capturing the optimal data set is just the first step on your alerting journey to the promised land.

Let’s play tag!

To unlock the true potential of your efforts, the captured data needs to be enriched to enable you to derive insights that resonate with stakeholders across the organization. In our extensive experience, the best way to achieve this is by tagging the documents against a pre-agreed custom taxonomy. This allows you to look holistically at patent and non-patent literature alike, regardless of technical skills or area of functional expertise.1

This key step enables you to refine how you disseminate the information and – critically – to whom it goes. As we discussed last time, a major issue we see time and again in organizations is that alert reviewers fail to comply, often due to the lack of precision inherent in the process. Being able to deliver all the documents that are relevant to the individual (recall), with little or no ‘noise’ (precision) goes a long way to maintaining reviewer interest and ensuring compliance.

If we then capture all this information periodically (according to alert frequency), maintaining the same criteria, taxonomy and so on, we create a hugely-valuable resource for your organization – a highly-relevant, enriched data repository that allows reviewers to derive insights that answer numerous business questions.

Unlocking the economic value of primary and future insights

Essentially, this tagging allows you to generate the Insights your business craves and are likely the fundamental reason you started the alerting process in the first place, but it can also provide additional insights at the same time, with no additional effort.

A holistic view of all data types – with a unified taxonomy that resonates across your business – becomes a powerful tool that answers the primary question of the alert (for example: opposition purposes), but can also derive additional insights (such as competitive intelligence and technology trends). This re-use and interrogation of the data saves stakeholders time in not having to touch the same documents numerous times. This utility and re-use is the driving factor in organizations deriving economic value from their alerting investment.

Now, if you manage to get the AQI right, repeating the process each period systematically, and maintaining the consistency of your search strategies and taxonomy, your alerts will become less onerous and offer more insights to your stakeholders. If you then store alerts in a suitable repository that can be interrogated, you have created a highly-valuable resource. The ability to track who receives certain documents and ensure they are reviewed and perhaps commented on in a timely fashion also provides a compliance element. If you achieve all of this – the Nirvana for any alerting process – you will have truly unlocked the power of alerting for your organization. Take a bow, a give yourself a pat on the back, and have that well-earned drink!

Coming up

The next post in the IPR&D Alerts series will be a case study on a successful implementation of the alerting process, and how it is helping the company to drive strategic business decisions across many use cases – simultaneously and at no extra effort. Don’t feel too bad, this didn’t happen overnight. Read to learn more – it’s never too late for you and your company!

TALK TO AN EXPERT

___

1 My colleague, Urs Dommann, already discussed custom tagging in some detail.

  • Ronen Speyer

    Ronen Speyer

    Senior Account Director,
    IP and R&D Solutions

  • Ronen Speyer is a senior account director at Evalueserve, working with clients throughout Europe and across all sectors to build intelligent solutions that meet client needs across IP, R&D and Innovation teams. He’s also a technology evangelist, helping drive the growth of Evalueserve’s cutting-edge digital platforms – drawing on extensive professional services and IP experience. When not on the golf course (Ronen: “a passion that far outweighs my ability!”), challenging industry norms, or speaking at conferences, he is looking forward to using the Information Adventurers blog to provoke new ideas on how to do things better.

Don’t hesitate, get in touch with Ronen.

Latest posts

  • Blog Post

    A Brand-New Approach to Patent Landscapes in 2021

    Discover More
  • Blog Post

    Competitive Intelligence Wrap-up: 4 Lessons 2020 Taught Us

    Discover More

Follow us on

  • Service Design Consulting

    • Service Design Consulting Overview
  • Knowledge Services

    • Knowledge Services Overview
    • Marketing, Sales, & Strategy
    • Innovation Intelligence & IP Solutions
    • Professional Services
    • Financial Services
    • Life Sciences & Healthcare
  • Analytics

    • Analytics Overview
    • Marketing & Digital Analytics
    • Sales Analytics
    • Supply Chain & Operations Analytics
    • Pricing & Revenue Management
    • Customer Insights
    • IP & Innovation Analytics
    • Risk & Compliance Analytics
  • Digital Platforms

    • Digital Platforms Overview
    • Datacrest
    • Pitchready
    • Researchstream
    • Spreadsmart
    • Usecasehub
    • Insightloupe
    • Insightsfirst
    • Researchscaler
    • Navigator
    • Publishwise
    • AnalyticsApps
    • Compsbuilder
  • Industries

    • Financial Services
    • Manufacturing
    • Life Sciences & Healthcare
    • Technology Media & Telecommunications
    • Professional Services
    • Services
  • Resources

    • Blog
    • Case Studies
    • White Papers
    • Industry Insights
    • Competitive Intelligence
    • Financial Spreading
    • Demand Forecasting
  • About Evalueserve

    • About Us
    • Evalueserve Team
    • mind+machine™
    • Stories That Connect Us
  • Careers at Evalueserve

    • Careers
  • Press Center

    • News
  • Contact Evalueserve

    • Talk to one of our experts
    • Office locations
© 2021 Evalueserve. All rights reserved.
  • Imprint
  • Privacy Policy
  • Cookie Policy
  • Terms of Use
  • Corporate Governance
  • Site Map
  • Email Marketing Guidelines