Getting data analytics right

Marc was recently interviewed by Joe Dager for the Business901 podcast.
Joe Dager is a leading author on Lean Six Sigma and Marketing and an experienced transformational executive with deep expertise in implementing value stream marketing systems that assist his clients in achieving rapid results in reaching their targeted customer markets.

During the conversation Joe and Marc discuss the purpose and content of Marc’s book Mind+Machine, including “How data analytics can translate into ROI”, “How can executives manage the world of analytics use cases in an optimal way?” and “Does mind+machine apply to big corporates and small businesses alike?”
Listen to the whole conversation below:



Marc Vollenweider Headshot: How to Gain a Competitive Edge
Marc Vollenweider
Co-Founder and Chief Strategist Posts

Marc Vollenweider is Chief Strategist, Board Member and Co-founder of Evalueserve. Prior to starting Evalueserve, Marc was with McKinsey & Co for 10 years, including two years as a partner in Switzerland and India. Marc has vast consulting experience in various industries, such as telecom, pharmaceuticals / healthcare, banking, insurance, transportation, and logistics.

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