Our CEO Marc Vollenweider returns to the Innovation Ecosystem podcast to talk about the beginnings of Evalueserve, strategies to use mind+machine to drive innovation and of course his new book, Mind+Machine: A Decision Model for Optimizing and Implementing Analytics.
Marc talks about why he decided to leave McKinsey&Co to start Evalueserve and what the biggest difficulties were. He discusses how Evalueserve was able to grow very rapidely and lists some of the trends that he sees drive the Future of Evalueserve and mind+machine analytics in general. Finally Marc talks about his motivation behind writing his book and some of the chapters that he believes will help managers improve how their organisations use data analytics.
If you cannot listen to the podcast, you can read the full transcript here.