Evalueserve Joins Forces with AWS to Reinforce Marketing Analytics via Amazon Marketing Cloud

ZUG, SWITZERLAND – January 15, 2024 – Evalueserve, a global AI-enabled manage services provider, today announced a collaboration with the Amazon Marketing Cloud (AMC), a leader in cloud computing. This partnership underscores a strategic alignment between Evalueserve's expertise and AMC's advanced cloud capabilities.

This alliance positions Evalueserve as the official partner for implementing AMC solutions for Evalueserve’s end customers. It enables Evalueserve to champion AMC's capabilities as an integral component of its expansive solutions for a dynamic clientele.

With the business world rapidly gravitating towards optimized cloud, digital, and AI solutions, especially within the marketing field, this partnership is poised to answer these demands. By combining the expertise of AMC and Evalueserve, they have formed a team proficient in marketing, digital analytics, and technical skills, including data science and engineering. This collaboration enables Evalueserve to offer businesses a comprehensive and seamless solution.

"AMC addresses new age marketing challenges like harmonizing data and measuring ROI, leveraging 135 million Amazon subscribers' data and Clean Room solutions. Our custom solutions further optimize market mix and ad spend measurement, accelerating insights", explains Pranav Chaturvedi, VP- Data & Analytics at Evalueserve.

"In aligning with AWS and the robust capabilities of AMC, we are reimagining the future of marketing analytics. Together, we aim to deliver scalable & secure AdTech solutions for our customers" said Anshuman Gupta, Managing Director and Head of Growth (APAC) at Evalueserve.

Already in motion, this partnership boasts a global footprint. Evalueserve and AWS are actively charting opportunities across key geographies, including Europe, the US, and APAC, highlighting their commitment to Australia and New Zealand as well.

For detailed insights on Evalueserve, you can read more at: https://www.evalueserve.com/

About Evalueserve

Evalueserve is a global AI-enabled solutions provider that enhances and accelerates decision-making throughout enterprises. More than 30% of the Fortune 1000, including over 25,000 platform users, rely on Evalueserve’s unique product-led solutions powered by domain-specific AI and subject matter experts. These solutions have been recognized by analysts such as Forrester and Chartis. Evalueserve is headquartered in Zug, Switzerland. Learn more at evalueserve.com.

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For interview requests and any other information, please contact Renuka at marketing@evalueserve.com.

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