The pandemic has changed the way B2B organizations connect and interact with their customers, virtually. At the same time, buyer behavior has also changed – B2B buyers becoming digital. As the uncertainty continues on the impact and duration of the Covid-19 outbreak, more and more organizations are looking to redefine their digital strategy to drive sales in the post-COVID world.
Watch our virtual event, where our expert panelists discuss:
- Changing B2B buyer behavior
- Challenges being faced by organizations to enable their sales team
- Marketing and sales effort to ensure their employees remain sales-ready to face the new digital buyers
Fill out the form to get the On-Demand Insights
Panelists
Gregoire De Clercq
EMEA Marketing Director at Rockwell Automation
Peter O'Neill
Marketing & Sales Enablement Consultant; Former VP, Research Director, Analyst Relations Professionals at Forrester
Moderator
Gerhard Otterbach
Head of Corporate Business Europe at Evalueserve
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