Project Background
The Client, a leading global HR services provider, sought a reliable partner to modernize one of its global surveys to capture workforce sentiment, labor market trends, inclusivity, diversity, and career expectations.
To support these objectives, Evalueserve developed a transformative approach that went beyond data collection and provided strategic insights that could help organizations navigate rapidly evolving global workforce dynamics.
As a result, the Client enhanced its position as a thought leader in workforce intelligence, equipping stakeholders with strategic insights to make informed decisions in an increasingly complex labor market.
The Challenge
In the context of global economic changes, evolving employee expectations, and rapid technological advancements, the Client required a robust approach to understanding workforce attitudes and trends. The main challenges were:
- Ensure robust and representative workforce insights across diverse markets.
- Identify workforce trends and shifts in employee sentiment.
- Explore diverse topics such as learning and development, the future of work, diversity and inclusion challenges, shifting career expectations and technological adoption.
The Client required a comprehensive solution to streamline the entire process, including data collection, statistical analysis, and insights visualization.
The Solution
Evalueserve served as a one-stop shop provider, offering holistic services tailored to the Client's needs for an annual recurring survey. Our solution included the following elements:
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Survey design and programming
We supported questionnaire development to ensure comparability across countries, managed translations and cultural nuances for 30+ countries, and programmed the survey for dissemination.
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Data collection and analysis
We collected 30,000+ responses across various demographic parameters and ensured workforce representation for each target market. Our statistical analysis identified trends, highlighted country-specific and generational nuances, and pinpointed key workforce priorities.
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Insights generation
We converted complex data into compelling narratives, reporting findings at both global and country levels. We highlighted differences across countries and survey years, leveraging extensive domain knowledge to uncover trends.
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Insights visualization
We delivered insights in engaging, easy-to-consume formats, such as executive summaries and interactive dashboards, enabling key stakeholders to quickly understand findings at both global and local levels and efficiently disseminate them across internal and external channels.
The outcome
Evalueserve’s efforts resulted in a revamped survey that assisted the Client to:
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Increased engagement
The improved reports and dashboards garnered greater attention from stakeholders, leading to higher website visits and increased media coverage.
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Enhanced results dissemination
Implementing more dynamic, accessible, and engaging reports facilitated more efficient communication of insights to HR leaders and policymakers.
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Enhanced thought leadership
The Client continued strengthening its position as a global authority on workforce insights.
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Continuous workforce intelligence
The yearly survey allowed stakeholders to track changes in employee trends, preferences, and expectations over time, ensuring they remained agile and responsive to these shifts.
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Overview & Impact
By transforming a global survey for a leading HR services provider, Evalueserve enabled the capture of critical workforce trends and dynamics. The initiative empowered the provider to offer enhanced strategic insights and maintain continuous workforce intelligence.
- Increased Engagement
- Enhanced Thought Leadership
