Objective
A leading organization in international education and cultural engagement aimed to implement a holistic, real-time solution for monitoring the strategic activities of both direct competitors and the broader market. With a highly fragmented and multilingual competitive landscape spanning over 500 competitors across 80 geographies, the organization’s primary goal was to deliver actionable insights to stakeholders at global, regional, and local levels. This required replacing manual, spreadsheet-based processes with a robust, self-service online reporting platform capable of comprehensive tracking and analysis.
Challenge
The organization faced several key obstacles in its pursuit of effective competitive intelligence. These include:
Lack of Centralized Intelligence System
The absence of a unified platform made the intelligence siloed, resulting in fragmented insights and inefficiencies in decision-making.
Manual and Inefficient Processes
Reliance on manual, spreadsheet-based tracking led to delays, limited coverage, and excessive information noise.
Fragmented Competitive Landscape
The market was highly fragmented, with most competitors operating in only one or two regions and often communicating in local languages, making comprehensive monitoring difficult.
Language Barrier
Insights captured in regional languages could not be effectively translated into English, restricting accessibility and usability for stakeholders across different geographies.
Lack of Personalized, Timely Updates
Stakeholders lacked access to automated, customized newsletters that could deliver relevant, real-time updates tailored to their specific interests and strategic priorities.
Evalueserve Solution
Evalueserve implemented its AI-powered Insightsfirst Competitive Intelligence Platform, enabling the organization to:
- Comprehensively monitor over 300,000 English and regional sources for real-time updates on key competitor and market activities such as partnerships, investments, product innovation, hiring and more.
- Automatically translate regional language insights into English using advanced AI and NLP, ensuring organization-wide accessibility.
- Automated classification of competitors and their services, enabling access to highly targeted intelligence aligned with stakeholder’s specific areas of interest.
- Facilitate benchmarking and white-space analysis through dynamic dashboards, helping assess market presence and opportunities.
- Deliver personalized, real-time newsletters tailored to stakeholder interests and priorities.
- Support collaboration and efficient reporting with features for sharing, commenting, notifications, and easy export of insights in Excel and PDF formats.
Business Impact
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60% reduction in manual research time, significantly boosting operational efficiency and productivity
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73% platform adoption across seven regions, enabling robust cross-functional collaboration and intelligence sharing
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15 minutes average daily user engagement since implementation, reflecting strong platform utilization
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40% faster response to market changes, supporting agile and proactive strategic decision-making
Talk to One of Our Experts
Get in touch today to find out about how Evalueserve can help you improve your processes, making you better, faster and more efficient.
Overview & Impact
A leading organization in international education implemented a real-time solution for monitoring strategic activities. This boosted operational efficiency and enabled agile strategic decision-making.
