Charting Success: The Deal Marketing Playbook Unveiled

"Deal Marketing plays a crucial role in the deal execution process and has an unparalleled influence on the success of the deal. As the first round of buyer selection commences, deal marketing efforts takes centre stage. These efforts are focused on reaching out to prospective buyers, negotiating and executing confidentiality agreements with interested parties, and the distribution of the marketing materials and the initial bid procedures letter. However, the entire process of deal marketing demands strategic forethought – key considerations regarding confidentiality and communication are of utmost importance and ensures that the deal team manoeuvres the complexities of deal marketing with agility and insight."

 Narender Verma

Lead Analyst, Corporate and Investment Banking LoB

 Karan Kaushal

Senior Analyst, Corporate and Investment Banking LoB

With a wealth of experience in working with boutique and large-midsize investment firms, Evalueserve offers deal marketing support for active transaction mandates in a variety of industries. Due to their leaner deal teams, most mid-market and boutique consulting firms need assistance during the deal preparation and deal marketing stages.

Our trained pool of analysts supports deal teams across the deal origination and execution process, thus helping our clients to execute more deals. For more information, please visit our solution page.

Narender Verma
Lead Analyst, Corporate and Investment Banking LoB Posts
Karan Kaushal
Senior Analyst, Corporate and Investment Banking LoB Posts

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